Questions we actually get asked.

AI GEO — formally called Generative Engine Optimisation, and sometimes Answer Engine Optimisation (AEO) — is the discipline of structuring a brand's credibility, content and evidence so AI engines like ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude can read, trust and cite the brand in their answers. Where traditional SEO earns a rank in a list of links, AI GEO earns a place in the answer itself.

Traditional SEO optimises for a ranked list of links; AI GEO optimises for a single synthesised answer. AI engines choose what to cite based on trust, structure and evidence rather than keywords and backlinks alone. Strong search rankings do not transfer automatically — the answer has to be earned on its own terms.

No. The engines decide what they cite — no honest firm can guarantee a specific citation. Optimizer360.ai does the work that earns citations: structuring credibility, content and evidence, then tracking results weekly across all five engines so every change is verifiable.

Optimizer360.ai works across ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude — with weekly tracking across all five.

Every engagement starts with a baseline audit: we run your brand across all five AI engines and show you the honest picture — where you are named, where you are missed, and what it would take to own the answer. Request an audit to begin; every engagement is scoped and quoted individually.

Never. Radical honesty is Optimizer360.ai's core operating principle: no invented search volumes, no fake case studies, no hollow guarantees. Every finding is independently verifiable — you can reproduce it yourself in any AI engine.

We won't invent a number — AI engines refresh their sources on their own schedules, and timelines vary by category and starting position. What we commit to is visibility of progress: your baseline on day one, weekly tracking across all five engines from week one, and honest reporting of what has moved and what hasn't. Most engagements are scoped in quarters so the work has time to compound.

Every engagement is scoped and quoted individually, based on your category, competitive position and the size of the gap the audit reveals. There are no published tiers because the work genuinely differs by brand. The audit comes first, the quote follows it — you'll know exactly what you're buying and why before any commitment.

Alongside. AI GEO is a distinct discipline from traditional SEO, and the two reinforce each other. We coordinate with your existing SEO or content team where one exists — our technical structuring and content work complements search rankings rather than competing with them.

Less than you'd expect: a point of contact, approval on content before it's published (you approve everything), and access to add structured data to your site — either through your developers or ours. The assigned team of a GEO strategist, content writer and technical developer carries the rest.

Audit requests and findings are treated as confidential, used only to prepare and deliver your engagement, and never shared. A mutual NDA is available on request before any information changes hands. See our Privacy Policy for the details.