The category question
A customer asks AI for the best in your category. A competitor is named. You aren't.
AI SEO · Generative Engine Optimisation
Be the brand AI recommends.
Your customers now ask ChatGPT, Perplexity and Google AI who to trust — and the answer names only a few brands. Optimizer360.ai is the AI SEO firm that makes sure one of them is you.
One discipline. All five engines.
- ChatGPT
- Perplexity
- Google AI Overviews
- Gemini
- Claude
ChatGPT
Illustration. Request an audit to see the real picture for your brand.
Buyers are already asking AI these questions: “Which hospital can I trust for my mother's surgery?” “Is this bank safe for my family's savings?” “Best jewellery house for certified diamonds?” “Which developer actually delivers on time?” “Which business school is worth the fees?” “Most trusted resort for a honeymoon?” “Who are the top wealth managers here?” “Which clinic has real specialist credentials?”
Measured weekly · Verifiable in any engine
AI Visibility
How often your brand appears in engine answers for tracked prompts.
Citation Rate
The share of answers that name or link to you — not just mention you.
Share of Voice
Your slice of brand mentions against every competitor in the set.
Position
Where you rank inside the answer when named — first, second, or absent.
Sentiment
How engines frame your brand when they do mention you — trust signals matter.
The shift
The way buyers find brands has already changed.
Yesterday
Ten blue links
- A buyer typed a query into Google and scanned a page of results.
- If you ranked, you got the click — and the chance to make your case.
- Ten positions meant ten chances to be seen.
Today
One synthesised answer
- A buyer asks AI a question and gets one confident answer back.
- The answer names just a few brands. There is no page two.
- If the AI doesn't name you, you were never in the consideration set.
The invisible cost
When AI gives one answer, being option #7 is the same as being invisible.
The trust check
Someone checks whether you're trustworthy. The AI answers from third-party sites — not from you.
The shortlist
A buyer compares options. The AI's shortlist decides who they contact. You never knew the conversation happened.
None of this shows up in your analytics. That's what makes it dangerous.
What AI SEO is
SEO earned you a rank in a list. AI SEO earns you a place in the answer.
AI SEO — formally, Generative Engine Optimisation (GEO) — is the discipline of structuring your credibility, content and evidence so AI engines can read, trust and cite you. When a buyer asks ChatGPT or Google AI who to trust, the engine composes one answer from the sources it considers credible. Our work is making sure you are one of those sources — across all five major engines.
- ChatGPT
- Perplexity
- Google AI Overviews
- Gemini
- Claude
Key capabilities
Turn AI search insights into citations — then into customers.
The same workflow the best AI visibility trackers offer — with one difference: when the dashboard surfaces a gap, someone on our team closes it.
How it works
A disciplined path from unnamed to cited.
Baseline
We show you exactly how AI answers about you today — where you're named, where you're missed, and what the engines say instead. Your honest “before”, on day one.
Diagnose
We map the exact questions where you're absent, weak or out-positioned — the queries your buyers are actually asking, engine by engine.
Build
Gap-targeted content plus technical and entity structuring the engines can read: schema, structured evidence, and pages built to be cited.
Prove
Weekly tracking across all five engines. You watch citations grow — or you see exactly where the work still is. Nothing hidden.
What you get
Everything required to earn the answer. Nothing decorative.
Live tracking dashboard
Your citation position across all five engines, updated weekly. Every data point reproducible by you.
GEO content engine
Gap-targeted content built for the questions you're losing — approved by you before anything is published.
Technical & entity structuring
Schema, structured data and AI-readability work so the engines can parse, verify and cite what you publish.
An assigned team
A GEO strategist, a content writer and a technical developer — assigned to your account, accountable to your outcomes.
Clear reporting
A weekly status, a monthly report and a quarterly review. You always know what was done and what moved.
A real baseline
A full before-snapshot of how AI answers about you on day one — so progress is measured against truth, not memory.
The platform
From tracked prompt to executed fix — one platform.
Built in-house, not white-labelled. Tracking tools stop at the dashboard; ours ends in an executed playbook — and every number is one your team can interrogate.
Start with the questions that decide your category.
Every engagement is built on a tracked set of buyer prompts — the real questions your customers ask AI. Each one is monitored across engines, staged by funnel position, and scored for visibility.
Product preview · demo data
Engine coverage
All five engines. One tracking layer.
Peec and other trackers measure one surface at a time. We track every major answer engine your buyers reach — weekly, prompt by prompt, with the same methodology across all five.
ChatGPT
The default answer engine for millions of buyers.
- Brand mentions in answers
- Citation URLs cited
- Competitor shortlists
- Prompt-level visibility trends
Perplexity
Research-mode answers with explicit source links.
- Source domains cited
- Position in synthesised answers
- Per-prompt mention rate
- Citation authority mapping
Google AI Overviews
The AI layer on top of the world's largest search surface.
- Overview inclusion
- Entity recognition
- Schema-readability signals
- Share of voice vs competitors
Gemini
Google's generative layer across Search and Workspace.
- Visibility by prompt cluster
- Sentiment framing
- Source overlap with Search
- Weekly delta tracking
Claude
The engine enterprise teams use for due diligence.
- Trust-framing in answers
- Third-party source reliance
- Category recommendation lists
- Gap vs named competitors
Integrations & reporting
Insights that leave the platform — not dashboards that trap them.
Tracking tools stop at the screen. Optimizer360.ai ships data you can export, verify and act on — whether that action is ours or yours.
CSV & report exports
Export prompt-level visibility, citations and competitor data for your own analysis or client decks.
Executive dashboards
Weekly and monthly reports built for CMOs — trend lines, engine breakdowns and gap summaries, not vanity charts.
API access
Pull audit and tracking data into your stack — available on enterprise engagements. Automate reporting without manual exports.
Verifiable baselines
Every audit ships as a reproducible snapshot — open any engine, ask the same prompt, confirm the finding yourself.
API and custom reporting scopes are quoted per engagement. See how we compare to tracking-only tools →
How we operate
Radical honesty. Not a value on a wall — an operating constraint.
The GEO market is young, and it is full of firms selling certainty they cannot deliver. We took the opposite position: everything we report, you can verify yourself.
No fabricated data
No invented search volumes. No fake case studies. If we can't verify it, we don't say it.
No hollow guarantees
We never promise a specific citation — the engines decide. We do the work that earns them.
You see everything
A live dashboard, weekly. Every finding is independently verifiable — reproduce it yourself in any AI engine.
Our own platform
Built on our own GEO intelligence platform, not a white-labelled tool. We answer for every number in it.
Who it's for
Built for categories where trust decides the sale.
When the purchase is significant — a hospital, a bank, a home, a school, an heirloom, a stay — buyers ask AI who to trust before they ask anyone else. These are the categories where the answer matters most.
- Healthcare
- Finance
- Real estate
- Education
- Jewellery
- Hospitality
Running an agency? White-label the platform under your brand →
You'll recognise yourself here
- Brands with real credentials that aren't showing up in AI answers.
- Enterprises whose competitors are already being named.
- Founders who want to own their category's answer before it hardens.
The early-mover window
Category answers are hardening right now.
Once an AI engine settles on which brands it trusts for a question, that answer gets reinforced every time it's cited, referenced and repeated. The brands being named today are compounding an advantage that gets more expensive to overturn every quarter. The best time to earn your category's answer is before it hardens — and in most categories, it hasn't yet.
Questions
Straight answers, in writing.
If your question isn't here, ask us directly at hello@optimizer360.ai.
What is AI SEO?
AI SEO — formally called Generative Engine Optimisation (GEO), and sometimes Answer Engine Optimisation (AEO) — is the discipline of structuring a brand's credibility, content and evidence so AI engines like ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude can read, trust and cite the brand in their answers. Where traditional SEO earns a rank in a list of links, AI SEO earns a place in the answer itself.
How is AI SEO (GEO) different from traditional SEO?
Traditional SEO optimises for a ranked list of links; AI SEO optimises for a single synthesised answer. AI engines choose what to cite based on trust, structure and evidence rather than keywords and backlinks alone. Strong search rankings do not transfer automatically — the answer has to be earned on its own terms.
Does Optimizer360.ai guarantee AI citations?
No. The engines decide what they cite — no honest firm can guarantee a specific citation. Optimizer360.ai does the work that earns citations: structuring credibility, content and evidence, then tracking results weekly across all five engines so every change is verifiable.
Which AI engines does Optimizer360.ai cover?
Optimizer360.ai works across ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude — with weekly tracking across all five.
How does an engagement with Optimizer360.ai start?
Every engagement starts with a baseline audit: we run your brand across all five AI engines and show you the honest picture — where you are named, where you are missed, and what it would take to own the answer. Request an audit to begin; every engagement is scoped and quoted individually.
Does Optimizer360.ai fabricate data or use invented statistics?
Never. Radical honesty is Optimizer360.ai's core operating principle: no invented search volumes, no fake case studies, no hollow guarantees. Every finding is independently verifiable — you can reproduce it yourself in any AI engine.
How long does it take to see results?
We won't invent a number — AI engines refresh their sources on their own schedules, and timelines vary by category and starting position. What we commit to is visibility of progress: your baseline on day one, weekly tracking across all five engines from week one, and honest reporting of what has moved and what hasn't. Most engagements are scoped in quarters so the work has time to compound.
How is pricing structured?
Every engagement is scoped and quoted individually, based on your category, competitive position and the size of the gap the audit reveals. There are no published tiers because the work genuinely differs by brand. The audit comes first, the quote follows it — you'll know exactly what you're buying and why before any commitment.
Do you replace our SEO agency or work alongside them?
Alongside. AI SEO is a distinct discipline from traditional SEO, and the two reinforce each other. We coordinate with your existing SEO or content team where one exists — our technical structuring and content work complements search rankings rather than competing with them.
What do you need from our team?
Less than you'd expect: a point of contact, approval on content before it's published (you approve everything), and access to add structured data to your site — either through your developers or ours. The assigned team of a GEO strategist, content writer and technical developer carries the rest.
How do you handle confidential information?
Audit requests and findings are treated as confidential, used only to prepare and deliver your engagement, and never shared. A mutual NDA is available on request before any information changes hands. See our Privacy Policy for the details.
The answer is being decided right now
Let's see how AI answers about you today.
We'll run your brand across all five engines and show you the honest picture — where you're named, where you're missed, and what it would take to own the answer.
Confidential · No obligation · Every finding verifiable